As a leader things you do have an impact!
As a leader, the things you do and the choices you make have an impact on those about you.
The more people you affect, the more likely it is that your actions will impact on people who have power and influence over your ability to deliver your vision.
These people could be strong supporters of your work – or they could obstruct it.
Identify key people
You need to make sure that you can find the key people who support you already and those who still need to be won over. Then you can;
- Use the opinions of your most powerful supporters to shape your plans at an early stage. Not only does this make it more likely that they will support you, but, their input can improve the quality of your approach.
- Use strong support to help you to win more resources – this makes success more likely
- By communicating make sure your supporters fully understand what you are doing and the benefits it will bring. They can then act as your ambassadors.
- Anticipate what people’s reaction to you may be, and build into your plan the actions that will win people’s support.
The first step is to brainstorm who supports you and who does not.
Think through all the people who are affected by your work. Who has influence or power over it? Who has an interest in its successful or unsuccessful conclusion?
And now the analysis
You may now have a long list of people and organizations that are affected by your work.
Some may have the power either to block or advance. Some may be interested in what you are doing, others may not care.
You need to map your list on to grid like the one below.
Someone’s position on the grid shows you the actions you have to take to ensure your success:
- High influence, interested people: these are the people you must make time and effort to engage with and try to satisfy.
- High influence, less interested people: for these people you need to try to keep them satisfied. But don’t over-communicate or they may begin to see you as a nuisance
- Low influence, interested people: keep these people adequately informed, and talk to them to ensure there are no major issues. They could be useful on the details and in spreading the message
- Low influence, less interested people: again, monitor but do not bore them with excessive communication.
Now it is time for you to get to work!
Wendy Mason works as a Coach, Consultant and Blogger.
She works with all kinds of people going through many different kinds of personal and career change, particularly those;
- looking for work
- looking for promotion or newly promoted
- moving between Public and Private Sectors
- facing redundancy
- moving into retirement
- wanting to do a mid-life review
You can contact Wendy at firstname.lastname@example.org or ring ++44 (0)2084610114
- 6 Tips for Confident Networking (leavingthepublicsector.net)
- Becoming A Leader Today – What to give up! (wisewolftalking.com)
- Appreciative Inquiry – making change truly positive! (wisewolftalking.com)