To make any change stick, it has to become part of the core of your organization! Your corporate culture often determines what gets done, so the values behind your vision must be shown in day-to-day work.
Kotter argues that many change projects fail because victory is declared too early. Real change runs deep and takes time. Quick wins are only the beginning of what needs to be done to achieve long-term change – make sure you take enough time!
Nothing motivates and gives people confidence more than success. Give your company and your team a taste of victory early in the change process.
Stage 5 is about empowering action, over coming resistance and getting rid of obstacles to change. This is where your investment in Stages 1 to 4, begins to pay dividends. Kotter himself states that when Stages 1 to 4 are skipped, resistance is inevitable and this can destroy your change.People resist change because they fear loss. Here are some way to deal with obstacles.
The guiding team need to be visible and let people see you as the embodiment of the change you intend to make. Walk the Talk! The top team should be using the vision daily to make decisions and solve problems. And so should all those who are actively engaged. Keep it fresh and on everyone’s minds, then they will begin to remember it and respond to it.
Kotter model of leading change – Step One is to create a sense of urgency. This is what it means.
Putting together the right people to lead and manage the change initiative is critical to its success. It needs visible support from key people through out your organization. You must find the right people, instill in them a significant level of trust, and develop a shared objective.
I believe Leading Change is simply the best book around on its subject.
Dr. Kotter give you important tips about how to communicate a new vision.
Unfortunately, large and complex federations of organizations (like the NHS), can’t be turned round quickly. Behaviour takes time to change and culture usually lags long behind behaviour. But there are things you can do to help it along.