The Ten Commandments for Job Seekers on Twitter

With so many companies and recruiters on Twitter, it is a great place for a job seeker to find a job. But there are some ‘rules’ that they need to be aware of to have a chance at maximising their chances of finding a job opportunity there.

Therefore I have put together my tips to help job seekers on Twitter, because after all, many job seekers arriving at Twitter, will probably be Twitter Virgins and trying to use every means at their disposal to find a new job.

So here are my Ten Commandments for Job Seekers on Twitter:

1. Understand Twitter and what it is about.

The best way to do this, is to take off your boots off, just dive in and have a good look around. See what other people are talking about, how they are talking and how they use the 140 character limit. Get a sense of the twitter sphere before you join in.

Spend some time looking at other people’s bio’s and how they present themselves. Then ask yourself a question – would YOU follow that person? have they got your interest? Take note of your thoughts – you will need to bear this in mind for yourself soon.

2. Create a quality Profile and Bio.

a) No cat or dog photos – just a good head shot image of yourself. It gives recruiters a good impression of you straight away.

b) Your URL – use your blog | website | LinkedIn profile. If you have none of these, create a LinkedIn profile ( Download LinkedIn for beginnersif you need a hand setting one up) . Don’t put a profile up without a URL, because every serious job seeker will have some form of online profile, and you will lose the opportunity to get followed by the right people otherwise.

c) Your one line bio – you have 160 characters to sum up your career and what you are looking for. remember keywords from your industry. If you are actively looking for a job now – say so.

d) Background – go to TwitterGallery and choose a free background. It will be an extra way to help you stand out from other people.

Above all, be interesting – no-one will follow you if you have a boring profile and bio.

More at  Sirona Says: The Ten Commandments for Job Seekers on Twitter.

Life after redundancy – Thea Montgomerie-Anderson – Management Today

When Thea Montgomerie-Anderson was made redundant, she found a job in her hobby – stand-up comedy…

I used to work in the City for an American company selling IT software to investment banks and insurance companies. Gradually they made more and more people redundant, and when the pound went through the floor it was pretty obvious my days were numbered.

I’d started doing comedy two and a half years ago as a drunken bet with one of my clients. I used to just do open mike nights to de-stress. The world of sales is very aggressive: I was walking around with hair in a tight bun, wearing Gucci dresses, high-heels and pearls. Comedy was just a good release. Then I got made redundant last December. Now I’m in platforms and hotpants.

More at  Life after redundancy – Thea Montgomerie-Anderson – Leisure & Tourism – Management Today.

What is Twitter, Social Networking, and Micro-blogging and How Can I Use Them

Twitter is a combination of two concepts, social networking and micro-blogging. When combined, they create a fascinating way for people to communicate and keep in touch. Let’s explore social networking and micro-blogging individually first.

Social Networking

This is the Myspace, and Facebook you’ve heard so much about. You already know what networking is – you create, build, and maintain personal and professional relationships to meet people, find opportunities, and learn new things. Successful practice managers are constantly networking to be in the know and stay ahead of the curve. Now add the social aspect of it to the equation. Social networking means starting with people you already know, and using that as a jumping off point. Take your existing network of contacts and digitize them to build an on-line community.

Think about your contact list in your address book, email, phone, or Blackberry. You have everyone in there: colleagues, friends, family. What if you also had access to the contact lists of everyone in their contact lists? There would be duplicate entries but there would also be a lot of people in this “friends of friends” list that you didn’t know before. You would probably see a lot of new names and faces, some of whom you might want to talk to about your organization, their organization, your product, their service, their hobbies, even ask out on a date!

When you walk into a room and see a friend talking to someone you don’t know, you go and say hello to your friend, and introduce yourself to the stranger- you are building your network by social networking!

More at  What is Twitter, Social Networking, and Micro-blogging and How Can I Use Them to Manage My Practice? | Manage My

Coping with redundancy | Leaving a Job Advice –

Coping with redundancy

The Career Guru – Monster UK

The days when you could land a job after leaving school or university and keep it until you chose to move on are long gone. Even in traditionally ‘safe’ industries like banking or the Civil Service, redundancy has become a fact of life as organisations are forced to change to keep pace with market pressures.

But why me?

Don’t take it personally. Redundancy is a numbers game – reducing overheads and cutting positions which have been judged expendable for a variety of reasons.

You may have seen it coming and take the final redundancy notice as a kind of relief from the uncertainty. However it happens, it’s likely that you will feel angry, betrayed and possibly a bit desperate. These are all perfectly natural emotions but, as ever, it’s how you respond that matters.

Link to follow

10 ways to measure a social media campaign — Social Media Optimization

10 ways to measure a social media campaign

March 10, 2009

Interesting article on econsultancy about how to successfully measure social media campaigns. Chris Lake who wrote the article takes an interesting approach in that he says:

Rather than focusing on the smaller, campaign-specific metrics, such as traffic from Twitter or the number of fans on Facebook, wouldn’t it be better to look at how it helps to shift the most important business KPIs, such as sales, profits, as well as customer retention and satisfaction rates? To do this effectively, you’ll need to give your social media strategy time. Like a good wine, it needs to breathe. In doing so you will be able to look at your overall business performance, as well as the performance of your social media campaigns over the duration.

I like this advice. It is too easy these days to throw up a Facebook campaign, churn through some money with no results and say that advertising on social networks does not work. Social marketing works best when brands engage with their audience. And to do that takes time!

The ten ways to measure the effects of social media campaign that Chris identified are:

* Traffic

* Interaction

* Sales

* Leads

* Search marketing

* Brand metrics

* PR

* Customer engagement

* Retention

* Profits

So many marketers get caught up on driving traffic that they forget the last couple of points.

More at  10 ways to measure a social media campaign — Social Media Optimization.

Redundancy Advice From ACAS

Advisory booklet – Redundancy handling

Booklet summary

Advisory booklet – Redundancy handling – opens in a new browser window from the link below.

The aim of this booklet is to provide guidance for employers, trade unions and employee representatives on how best to handle redundancies.

The booklet emphasises the importance of planning labour requirements to avoid or to minimise the need for redundancies; the benefits of establishing an agreed procedure for handling redundancies; and the need for fairness and objectivity when selecting members of the workforce for redundancy.

The booklet considers the practicability of offering redundant employees alternative work, counselling or other assistance. It is hoped that the booklet will act as an aid to improved employment relations practice by ensuring that the need for redundancies is minimised, and that where they are unavoidable, decisions are made in a fair and consistent manner.

To help differentiate between the extensive legal provisions and good employment relations practice, the statutory requirements relating to redundancy including consultation, unfair selection, alternative job offers and time off to look for work or to arrange training are in bold type. Good practice and the relevant decisions of employment tribunals remain in normal type.

This booklet is not, however, a guide to current law on redundancy. In particular, it is not intended to give advice on the rights of employees when businesses are transferred or sold.

Download the booklet at the link below

How Social Network Marketing Works

How Social Network Marketing Works

Most marketers would ask the wrong question here: “how can social networks make me more money?”

The problem with that approach is that you tend to focus on immediate means of monetizing the value of social networks such as MySpace, Orkut, Friendster, LinkedIn,Mixx, Stumbleupon, Reddit,Twiter and Flikr, while ignoring the real reason these networks were setup and how you can use those ideas to help your business.

MySpace, Orkut and Friendster grew as means to stay in touch with friends, meet new people online and to share ideas. LinkedIn has a similar slant – it is great for entrepreneurs and professionals who want to mine their contacts for hiring / outsourcing. And Flickr is just a blindingly simple tool for sharing photos.

The success of social networks marks a dynamic shift in how people are using the Internet. We’ve evolved from just searching for information to creating and participating in social spaces with other individuals through the Internet. This model is based upon the hive mentality where people identify themselves as part of a group with similar likes and interests that draw them together. This is easy to do online because the traditional communication barriers of physical locations no longer exist.

More at  How Social Network Marketing Works.

Be Safe While Job Seeking

Be safe when jobseeking

Most efforts to find work are straightforward. You may see a job opportunity in your Jobcentre Plus office (UK), on the internet or through a newspaper advertisement and you decide to apply. However, no matter how the job has been advertised, it is always your responsibility to protect your own safety.

Jobcentre Plus have produced the following basic tips on how to stay safe when you go to any interview:

* find out as much as you can about the company or the person the interview is with

* never dial a premium rate number (prefixed 070 or 090) to find out more information about a job vacancy

* never give an employer your personal financial details until you actually start the job

* do not give out other personal details, such as your national insurance number and date of birth to an employer or recruitment agency until you have a legitimate job offer

* do not pay any fees upfront for help with job searches or training, find out more about the employer or recruitment agency first to ensure they are a genuine organisation

* sort out how you will get to the interview and back

* tell a friend or relative where you are going and what time you expect to be back

* for jobs that offer accommodation with them, always make sure you check out the accommodation before accepting the job – if possible don’t go alone, even if this means a friend or family member has to wait outside for you

* if the interview takes place outside normal working hours, try to arrange for someone to collect you

* make sure the interview is at the company’s place of work or in a suitable public place

* do not allow the interview to take place in your own home

* do not talk about personal matters that have nothing to do with the job

* do not accept a lift home from the person interviewing you

If you have any concerns (for example, you think that the job is offering too much money for what it is or you are not sure about the company)> In the UK please ask Jobcentre Plus for advice.

via Safe jobseeking : Directgov – Employment.